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Orange Cyberdefense

Event

2025

How can a traditional New Year greeting be transformed into a compelling storytelling tool—one that highlights a company’s cybersecurity expertise while engaging a demanding B2B audience?

Recognition

Client Name

Orange

Services

game, 3D,AR,webar

Problem

To celebrate the start of 2025, Orange Cyberdefense chose to reinvent its seasonal communication. A printed card, sent to key partners and employees, featured a QR code that unlocked an animated, interactive experience through augmented reality. By scanning the code with a smartphone, recipients accessed a sleek and dynamic 2D animation—designed as a journey through the key pillars of Orange Cyberdefense: threat intelligence, managed detection, SOC, audits, and more. Through engaging motion design and subtle storytelling, each section revealed a different facet of the company’s expertise. This creative and tech-forward activation elevated a standard greeting card into a strategic brand touchpoint, reinforcing Orange Cyberdefense’s image as an innovative and forward-looking company.

Solution & Experience

We designed a sleek, responsive, and visually striking website, incorporating a well-structured layout, modern UI elements, and smooth navigation. By focusing on user experience, accessibility, and performance, we created a design that enhances Static’s online presence.

Final thoughts

Where cybersecurity meets interactive storytelling. This animated New Year card proves that even a traditional format can be reimagined as a powerful brand medium—when infused with creativity, technology, and meaning. A subtle yet impactful way to communicate innovation through emotion.